Trust Signals Check
Detect role-appropriate credibility, including commercial proof, cited sources, methodology, data provenance, authorship, review dates, audits, and guarantees.
Check your websiteWhy this check matters
Relevant proof reduces uncertainty before a visitor commits time, data, or money. Trust claims should be specific, verifiable, and proportionate to the decision.
Passing evidence
Commercial: Used by 2,400 teams · Reference: methodology plus cited government dataCommon failing evidence
Read about cryptography and securityPossible false positives
- Informational and reference pages should not be required to show testimonials or customer logos.
- Automated detection cannot judge whether a claim is genuine or well placed.
How to fix it safely
- Add the strongest verifiable proof near the related decision.
- Link policy, security, contact, or methodology details.
- Remove vague superlatives that lack evidence.
How to verify the fix
- Confirm every claim has an owner and supporting evidence.
- Test whether proof answers the objections users actually raise.
Related Design checks
Run the complete audit
Check this signal together with the related category evidence on the current public page.
Open the design audit tool
