Website audit scorecard for vercel.com
The scanner fetched the public page, extracted deterministic facts, and stored scored results across SEO / AEO, security, accessibility, and design.
Submitted
Vercel.com
Final URL
https://vercel.com
Created
Aug 1, 2026, 7:02 AM
Safe fetch
73 ms
76
out of 100
80
out of 100
89/111 rule points
79
out of 100
60/76 rule points
72
out of 100
68/94 rule points
71
out of 100
78/110 rule points
Category point breakdown
Biggest score-losing checks
axe found 1 violation rule(s), including 0 serious or critical rule(s). Top rules: meta-viewport (1).
A small allowlist probe returned a public success response.
Detected 1 H1 heading(s) and 45 meta-description characters.
sitemap.xml returned HTTP success but did not contain a urlset or sitemapindex root.
Remove exposed sensitive files
-16 rule ptsWhat failed
A small public allowlist probe found a sensitive-looking file path.
Evidence
A small allowlist probe returned a public success response.
Priority
Priority 1: fix before sharing the page publicly.
Why it matters
Publicly exposed config or backup files can leak implementation details or secrets.
How to fix it
Remove the exposed file, block public access to that path, and rotate any secrets that may have been exposed.
Copyable agent prompt
Fix rendered axe accessibility violations
-18 rule ptsWhat failed
The rendered page has accessibility rule violations detected by axe-core.
Evidence
axe found 1 violation rule(s), including 0 serious or critical rule(s). Top rules: meta-viewport (1).
Priority
Priority 5: fix before sharing the page publicly.
Why it matters
axe checks the actual browser-rendered page, so these issues can affect people using keyboards, screen readers, or other assistive technology.
How to fix it
Fix the top axe rule IDs first, especially critical and serious violations around names, roles, labels, headings, contrast, landmarks, and keyboard-accessible controls.
Copyable agent prompt
Add a useful meta description
-10 rule ptsWhat failed
The page does not expose a strong short summary for search and answer engines.
Evidence
Meta description is 45 characters.
Priority
Priority 3: fix before sharing the page publicly.
Why it matters
A missing description makes previews weaker when early users share or find the page.
How to fix it
Add a meta description around 50 to 170 characters that says who the product helps and what outcome it creates.
Copyable agent prompt
Clarify the hero promise
-13 rule ptsWhat failed
The hero area does not provide enough clear product context.
Evidence
Detected 1 H1 heading(s) and 45 meta-description characters.
Priority
Priority 6: fix during launch polish.
Why it matters
Visitors decide quickly whether the product is relevant; a vague hero weakens every acquisition channel.
How to fix it
Use one clear H1 plus supporting copy that names the audience, problem, and outcome.
Copyable agent prompt
Publish a valid sitemap.xml
-12 rule ptsWhat failed
The sitemap file was not reachable or did not look like valid sitemap XML.
Evidence
sitemap.xml returned HTTP success but did not contain a urlset or sitemapindex root.
Priority
Priority 7: fix during launch polish.
Why it matters
A sitemap helps search engines discover the landing page and related public pages sooner.
How to fix it
Add a static sitemap file or dynamic /sitemap.xml route with valid urlset or sitemapindex XML, include your public canonical URLs, and confirm it returns HTTP 200.
Copyable agent prompt
SEO / AEO
Severity mix: 1 critical, 7 high, 3 medium, 1 low.
sitemap.xml validity
-12 rule ptssitemap.xml returned HTTP success but did not contain a urlset or sitemapindex root.
Meta description
-10 rule ptsMeta description is 45 characters.
Security
Severity mix: 2 critical, 3 high, 0 medium, 0 low.
Sensitive file probes
-16 rule ptsA small allowlist probe returned a public success response.
Accessibility
Severity mix: 0 critical, 3 high, 5 medium, 0 low.
Rendered axe accessibility violations
-18 rule ptsaxe found 1 violation rule(s), including 0 serious or critical rule(s). Top rules: meta-viewport (1).
Basic contrast
-8 rule pts1 of 100 rendered text color sample(s) missed WCAG contrast targets. Worst rendered ratio: 1.
Design
Severity mix: 0 critical, 3 high, 6 medium, 2 low.
Hero clarity signals
-13 rule ptsDetected 1 H1 heading(s) and 45 meta-description characters.
Rendered speed signals
-10 rule ptsDOMContentLoaded: 591ms. Load complete: 994ms. First contentful paint: 492ms. Resources: 83. Scripts: 56. Images: 2. Third-party origins: 1. Transfer: not available.
Rendered layout ergonomics
-9 rule ptsHorizontal overflow: 0px. Small tap targets: 91.
Showing failed checks.
Failed checks
These checks need attention.
Meta description
0/10Meta description is 45 characters.
Failed: earned 0 of 10 points.
Priority: Priority 3: fix before sharing the page publicly.
Why it matters: A missing description makes previews weaker when early users share or find the page.
Fix: Add a meta description around 50 to 170 characters that says who the product helps and what outcome it creates.
Copyable agent prompt
sitemap.xml validity
0/12sitemap.xml returned HTTP success but did not contain a urlset or sitemapindex root.
Failed: earned 0 of 12 points.
Priority: Priority 7: fix during launch polish.
Why it matters: A sitemap helps search engines discover the landing page and related public pages sooner.
Fix: Add a static sitemap file or dynamic /sitemap.xml route with valid urlset or sitemapindex XML, include your public canonical URLs, and confirm it returns HTTP 200.
Copyable agent prompt
Sensitive file probes
0/16A small allowlist probe returned a public success response.
Failed: earned 0 of 16 points.
Priority: Priority 1: fix before sharing the page publicly.
Why it matters: Publicly exposed config or backup files can leak implementation details or secrets.
Fix: Remove the exposed file, block public access to that path, and rotate any secrets that may have been exposed.
Copyable agent prompt
Basic contrast
0/81 of 100 rendered text color sample(s) missed WCAG contrast targets. Worst rendered ratio: 1.
Failed: earned 0 of 8 points.
Priority: Priority 20: lower-risk cleanup after urgent launch blockers.
Why it matters: Low contrast makes a launch page feel less polished and can exclude users with low vision.
Fix: Review key text, buttons, and links against a 4.5:1 contrast target for normal text.
Copyable agent prompt
Rendered axe accessibility violations
0/18axe found 1 violation rule(s), including 0 serious or critical rule(s). Top rules: meta-viewport (1).
Failed: earned 0 of 18 points.
Priority: Priority 5: fix before sharing the page publicly.
Why it matters: axe checks the actual browser-rendered page, so these issues can affect people using keyboards, screen readers, or other assistive technology.
Fix: Fix the top axe rule IDs first, especially critical and serious violations around names, roles, labels, headings, contrast, landmarks, and keyboard-accessible controls.
Copyable agent prompt
Hero clarity signals
0/13Detected 1 H1 heading(s) and 45 meta-description characters.
Failed: earned 0 of 13 points.
Priority: Priority 6: fix during launch polish.
Why it matters: Visitors decide quickly whether the product is relevant; a vague hero weakens every acquisition channel.
Fix: Use one clear H1 plus supporting copy that names the audience, problem, and outcome.
Copyable agent prompt
Rendered speed signals
0/10DOMContentLoaded: 591ms. Load complete: 994ms. First contentful paint: 492ms. Resources: 83. Scripts: 56. Images: 2. Third-party origins: 1. Transfer: not available.
Failed: earned 0 of 10 points.
Priority: Priority 14: fix during launch polish.
Why it matters: Slow pages lose impatient visitors and make every SEO, social, and paid-traffic visit work harder.
Fix: Reduce render-blocking scripts/styles, compress and size images, defer non-critical JavaScript, reduce third-party tags, and keep above-the-fold content quick to paint.
Copyable agent prompt
Rendered layout ergonomics
0/9Horizontal overflow: 0px. Small tap targets: 91.
Failed: earned 0 of 9 points.
Priority: Priority 13: fix during launch polish.
Why it matters: Horizontal overflow and tiny tap targets make the page feel broken on real devices, especially for mobile visitors.
Fix: Remove elements wider than the viewport, add responsive constraints, and make important links, buttons, inputs, and controls at least 40px tall and wide where possible.
Copyable agent prompt
Page-level AEO readiness
Shared eligibility and content signals that affect every search and answer agent.
Index and citation eligibility
No general noindex directive was detected.
Snippet and answer controls
No general nosnippet or max-snippet:0 control was detected.
Canonical alignment
The canonical resolves to the scanned public URL.
Sitemap coverage and freshness
The exact scanned URL was not found in the fetched sitemap.xml.
Structured data
Detected 1 JSON-LD block(s), 0 parse error(s), and types Offer, Organization, SoftwareApplication.
Public or paywalled content
No isAccessibleForFree structured-data value was detected.
Entity clarity
Detected 3 of 3 core identity signals across the title, description, and H1.
Answer-ready visible text
Detected 826 visible words and 31 audience, use-case, pricing, or integration signals.
Authorship and accountability
No author meta value or structured-data author was detected.
Published or updated date
No datePublished or dateModified value was detected in structured data.
Supporting-source links
Detected 17 external source or reference link(s); link quality still requires editorial review.
Rendered content availability
Rendered audit completed with 344 visible text element(s).
Synthetic search-agent reachability
8 of 8 search/discovery User-Agent probes returned reachable content.
Optional LLM-readable summary
https://vercel.com/llms.txt returned HTTP 200; this is supplemental and does not determine AI-search eligibility.
OAI-SearchBotAI search
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
GPTBotModel training
Robots: allowed
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
ChatGPT-UserUser-requested fetch
Robots: not applicable to user-requested fetches
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
ClaudeBotModel training
Robots: allowed
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
Claude-SearchBotAI search
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
Claude-UserUser-requested fetch
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
GooglebotSearch and discovery
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
Google-ExtendedData-use policy control
Robots: allowed
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
BingbotSearch and discovery
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
PerplexityBotAI search
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
Perplexity-UserUser-requested fetch
Robots: not applicable to user-requested fetches
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
ApplebotSearch and discovery
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
Applebot-ExtendedData-use policy control
Robots: allowed
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
MistralAI-IndexAI search
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
MistralAI-UserUser-requested fetch
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
meta-externalagentModel training
Robots: allowed
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
meta-externalfetcherUser-requested fetch
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
AmazonbotModel training
Robots: allowed
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
Amzn-SearchBotAI search
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
Amzn-UserUser-requested fetch
Robots: allowed
Probe: reachable · HTTP 200 · 100% parity
Controls: robots meta: index, max-image-preview:large
CCBotModel training
Robots: allowed
Probe: not tested for this control
Controls: robots meta: index, max-image-preview:large
Ready combines robots policy, a bounded synthetic User-Agent fetch, indexability, and snippet eligibility. Synthetic probes do not prove vendor-origin traffic. Purple preference states are training or data-use choices and do not lower the AEO score.
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vercel.com website audit report
Close to ready: 76/100 overall, with prioritized fixes for SEO, security, accessibility, and design.
Public reports expose the scanned public URL, safe scores, sanitized public evidence, and fix guidance. They do not include credentials, cookies, hidden form values, or sensitive response bodies.