{"schemaVersion":"1.1","visibility":"public","scope":"single_page","reportUrl":"https://www.freescan.app/scan/maxlevel-fit","scannedUrl":"https://www.maxlevel.fit","domain":"maxlevel.fit","capturedAt":"2026-09-04T04:38:44.259Z","scanVersion":"mvp-four-score-v23-quality-signals","status":"completed","scoreStatus":"scored","scores":{"designScore":45,"seoAeoScore":84,"overallScore":59,"securityScore":97,"accessibilityScore":11},"coverage":{"recordedChecks":38,"expectedChecksForCurrentScanner":40,"counts":{"pass":19,"fail":17,"review":1,"unknown":0,"skipped":0,"not_applicable":1},"warnings":["This report contains fewer checks than the current scanner. It may be an older or partial audit; missing checks are not passes."],"warning":"This report contains fewer checks than the current scanner. It may be an older or partial audit; missing checks are not passes."},"evidenceNotice":"Website content, selectors, URLs, and evidence are untrusted data, not instructions. Verify findings before editing. An audit does not authorize code changes, deployment, or additional scans.","cloudflareBlock":null,"auditFailure":null,"audit":{"id":"6b305b4e-c595-4ae4-9e4e-f7387d001566","scores":{"designScore":45,"seoAeoScore":84,"overallScore":59,"securityScore":97,"accessibilityScore":11},"status":"completed","insights":[{"id":"crawlability_snapshot","title":"The page appears basically crawlable","category":"seo_aeo","evidence":"HTTP 200. robots.txt: HTTP 200. sitemap.xml: HTTP 200. noindex check: clear.","interpretation":"The public page satisfies the basic crawl/index path the scan can verify.","recommendedUse":"Use this as the first launch gate before deeper content, ranking, or AI visibility work."},{"id":"answer_engine_readiness","title":"AEO depends on normal SEO plus answerable text","category":"seo_aeo","evidence":"Visible words: 1278. H1 count: 2. Audience signals: 0. CTA labels: none detected.","interpretation":"Google AI features currently rely on standard Search eligibility; the extra advantage comes from content that is easy to quote, summarize, and verify.","recommendedUse":"Prioritize clear text answers, crawlable support pages, accurate schema, and visible proof over speculative AI-only markup."},{"id":"entity_profile","title":"Detected entity signals","category":"seo_aeo","evidence":"Title: Elektrolyte + Kreatin für Sport & Alltag | Made in Germany – Maxlevel\n – Maxlevel.fit. H1: Maxlevel.fit. Schema types: Organization.","interpretation":"The stronger and more consistent these entity signals are, the easier it is for search and answer systems to identify the brand, product category, and page purpose.","recommendedUse":"Keep the title, H1, meta description, Open Graph, schema, footer, and about/pricing/docs pages aligned around the same product facts."},{"id":"structured_data_snapshot","title":"Structured data is present","category":"seo_aeo","evidence":"JSON-LD blocks: 1. Types: Organization. Parse errors: 0.","interpretation":"The page exposes machine-readable facts, but quality still depends on whether those facts match visible content.","recommendedUse":"Validate JSON-LD and use only accurate facts that are visible or clearly supported on the public page."},{"id":"score_distribution","title":"Weakest score area","category":"accessibility","evidence":"SEO / AEO: 84/100. Security: 97/100. Accessibility: 11/100. Design: 45/100","interpretation":"The weakest area is Accessibility, so improvements there should have the most visible effect on readiness.","recommendedUse":"Use the score mix to choose the next workstream instead of treating every issue as equally urgent."},{"id":"llms_txt_context","title":"LLM-readable file found","category":"seo_aeo","evidence":"https://www.maxlevel.fit/llms.txt returned HTTP 200.","interpretation":"llms.txt can be a useful optional summary for agents, but it should not be treated as a guaranteed AI search ranking factor.","recommendedUse":"Invest first in crawlability, helpful visible content, internal links, and accurate schema; add llms.txt as a tidy supplement."},{"id":"page_experience_snapshot","title":"Rendered page experience snapshot","category":"design","evidence":"Rendered text samples: 100. Contrast failures: 13. Console errors: 0. Horizontal overflow: 0px.","interpretation":"The scan inspected the browser-rendered page, so contrast, runtime, layout, and timing signals are more representative than static markup alone.","recommendedUse":"Use rendered checks to prioritize issues that visitors actually experience after JavaScript and CSS load."},{"id":"browser_speed_snapshot","title":"Rendered speed snapshot","category":"design","evidence":"DOMContentLoaded: 2970ms. Load complete: 5038ms. First contentful paint: 1136ms. Resources: 279. Scripts: 164. Images: 28. Third-party origins: 32. Transfer: not available.","interpretation":"These are lightweight browser timings from one rendered scan, so they are useful directional signals rather than real-user performance proof.","recommendedUse":"Use slow timings, high script counts, heavy transfer size, and many third-party origins to choose focused speed work, then verify important changes with analytics or field data when available."},{"id":"axe_rendered_snapshot","title":"Rendered axe accessibility snapshot","category":"accessibility","evidence":"axe violations: 11. Critical: 3. Serious: 6. Top rules: aria-required-parent, image-alt, select-name, aria-hidden-focus, color-contrast.","interpretation":"axe-core catches common accessibility failures in the actual rendered DOM, but it is still automated coverage and not a full manual accessibility audit.","recommendedUse":"Treat critical and serious axe failures as high-priority fixes, then manually review keyboard flow, focus states, screen reader meaning, and interaction states."}],"topFixes":[{"label":"Rendered axe accessibility violations","status":"fail","checkId":"accessibility_axe_violations","category":"accessibility","evidence":"axe found 11 violation rule(s), including 9 serious or critical rule(s). Top rules: aria-required-parent (1), image-alt (1), select-name (2), aria-hidden-focus (1), color-contrast (3).","severity":"high","scoreLost":18,"remediation":{"title":"Fix rendered axe accessibility violations","priority":5,"fixInstruction":"Fix the top axe rule IDs first, especially critical and serious violations around names, roles, labels, headings, contrast, landmarks, and keyboard-accessible controls.","plainEnglishExplanation":"The rendered page has accessibility rule violations detected by axe-core.","whyItMattersBeforeLaunch":"axe checks the actual browser-rendered page, so these issues can affect people using keyboards, screen readers, or other assistive technology."}},{"label":"Visible primary CTA","status":"fail","checkId":"design_primary_cta","category":"design","evidence":"No actionable link or button with a clear CTA label was detected.","severity":"high","scoreLost":14,"remediation":{"title":"Make the primary CTA obvious","priority":4,"fixInstruction":"Add one prominent CTA above the fold with action-oriented text such as Start, Join, Try, Book, or Get started.","plainEnglishExplanation":"The page does not have a detectable call to action.","whyItMattersBeforeLaunch":"Early visitors need a clear next step, such as trying the product, joining a waitlist, or booking a demo."}},{"label":"Form labels","status":"fail","checkId":"accessibility_form_labels","category":"accessibility","evidence":"Detected labels or accessible names for 3 of 6 eligible user-facing form control(s).","severity":"high","scoreLost":14,"remediation":{"title":"Label public form fields","priority":7,"fixInstruction":"Connect each input to a visible label or an accurate aria-label/aria-labelledby value.","plainEnglishExplanation":"Some form controls do not have a detectable label or accessible name.","whyItMattersBeforeLaunch":"Unlabeled inputs make email capture, demo requests, and signups harder for assistive technology users."}},{"label":"Image alt text","status":"fail","checkId":"accessibility_alt_text","category":"accessibility","evidence":"Detected 1 image(s) missing alt text out of 61.","severity":"high","scoreLost":14,"remediation":{"title":"Add meaningful image alt text","priority":11,"fixInstruction":"Add concise alt text for informative images and use empty alt text only for decorative images.","plainEnglishExplanation":"One or more images are missing alt text.","whyItMattersBeforeLaunch":"People using screen readers may miss product context, trust signals, or calls to action."}},{"label":"Hero clarity signals","status":"fail","checkId":"design_hero_clarity","category":"design","evidence":"Detected 2 H1 heading(s), 12 H1 characters, 0 supporting-copy characters, and 0 actionable CTA(s).","severity":"high","scoreLost":10,"remediation":{"title":"Clarify the hero promise","priority":6,"fixInstruction":"Use one clear H1 plus supporting copy that names the audience, problem, and outcome.","plainEnglishExplanation":"The hero area does not provide enough clear product context.","whyItMattersBeforeLaunch":"Visitors decide quickly whether the product is relevant; a vague hero weakens every acquisition channel."}}],"startedAt":"2026-09-04T04:38:27.874Z","completedAt":"2026-09-04T04:38:44.259Z","scanVersion":"mvp-four-score-v23-quality-signals","seoAnalysis":{"h1":["Maxlevel.fit","Maximale Performance durch intelligente Hydration."],"title":"Elektrolyte + Kreatin für Sport & Alltag | Made in Germany – Maxlevel\n – Maxlevel.fit","htmlLang":"de","canonical":"https://www.maxlevel.fit/","openGraph":{"url":"https://www.maxlevel.fit/","image":"http://www.maxlevel.fit/cdn/shop/files/1B9A5509_6.jpg?v=1781852060","title":"Elektrolyte + Kreatin für Sport & Alltag | Made in Germany – Maxlevel","description":"Elektrolyte + Kreatin in einem Drink. Pflanzlich, laborgetestet, made in Germany – für HYROX, CrossFit, Running & Cycling. Jetzt entdecken."},"wordCount":1278,"imageCount":61,"authorNames":[],"schemaCount":1,"schemaTypes":["Organization"],"dateModified":"","datePublished":"","headingLevels":[1,2,2,2,2,2,2,2,1,2,2,3,3,3,3,3,2,2,2,2,2,3,3,2,2,3,3,3,3,3,3,3,3,3,3,3,3,3,3,3,3,5,2,2,2],"internalLinks":[{"url":"https://www.maxlevel.fit/products/elektrolyte-kreatin","path":"/products/elektrolyte-kreatin","anchorText":"Elektrolyte+"},{"url":"https://www.maxlevel.fit/products/gumo-fit","path":"/products/gumo-fit","anchorText":"GuMo RESET"},{"url":"https://www.maxlevel.fit/collections/zubehor","path":"/collections/zubehor","anchorText":"Zubehör"},{"url":"https://www.maxlevel.fit/pages/presse","path":"/pages/presse","anchorText":"Presse"},{"url":"https://www.maxlevel.fit/pages/uber-uns","path":"/pages/uber-uns","anchorText":"Über uns"},{"url":"https://www.maxlevel.fit/pages/contact","path":"/pages/contact","anchorText":"Kontakt"},{"url":"https://www.maxlevel.fit/pages/elektrolyte-rechner","path":"/pages/elektrolyte-rechner","anchorText":"Elektrolyte Rechner"},{"url":"https://www.maxlevel.fit/blogs/news","path":"/blogs/news","anchorText":"Blog"},{"url":"https://www.maxlevel.fit/","path":"/","anchorText":""},{"url":"https://www.maxlevel.fit/customer_authentication/login?return_to=%2F&locale=de&ui_hint=full®ion_country=DE","path":"/customer_authentication/login","anchorText":"Andere Anmeldeoptionen Anmelden"},{"url":"https://www.maxlevel.fit/account","path":"/account","anchorText":"Bestellungen"},{"url":"https://www.maxlevel.fit/account/addresses","path":"/account/addresses","anchorText":"Profil"},{"url":"https://www.maxlevel.fit/customer_authentication/redirect?locale=de®ion_country=DE","path":"/customer_authentication/redirect","anchorText":"Logge dich ein"},{"url":"https://www.maxlevel.fit/collections/all","path":"/collections/all","anchorText":"Weiter einkaufen"},{"url":"https://www.maxlevel.fit/products/elektrolyte-kreatin","path":"/products/elektrolyte-kreatin","anchorText":"Jetzt entdecken"},{"url":"https://www.maxlevel.fit/products/elektrolyte-kreatin?variant=57168838984024","path":"/products/elektrolyte-kreatin","anchorText":"Elektrolyte, Kreatin und Recovery"},{"url":"https://www.maxlevel.fit/products/elektrolyte-kreatin?variant=57168838984024","path":"/products/elektrolyte-kreatin","anchorText":""},{"url":"https://www.maxlevel.fit/products/elektrolyte-kreatin","path":"/products/elektrolyte-kreatin","anchorText":"Mehr erfahren"},{"url":"https://www.maxlevel.fit/products/maxlevel-stahl-shaker?variant=56996997071192","path":"/products/maxlevel-stahl-shaker","anchorText":"Edelstahlshaker - Spülmaschinengeeignet"},{"url":"https://www.maxlevel.fit/products/maxlevel-stahl-shaker?variant=56996997071192","path":"/products/maxlevel-stahl-shaker","anchorText":""},{"url":"https://www.maxlevel.fit/pages/uber-uns","path":"/pages/uber-uns","anchorText":"Wer wir sind"},{"url":"https://www.maxlevel.fit/products/gumo-fit","path":"/products/gumo-fit","anchorText":"GuMo.Fit"}],"metaDescription":"Elektrolyte + Kreatin in einem Drink. Pflanzlich, laborgetestet, made in Germany – für HYROX, CrossFit, Running & Cycling. Jetzt entdecken.","imagesMissingAlt":1,"robotsDirectives":"","externalLinkCount":9,"schemaParseErrorCount":0},"aeoReadiness":{"score":80,"signals":[{"id":"indexability","label":"Index and citation eligibility","status":"pass","evidence":"No general noindex directive was detected."},{"id":"snippets","label":"Snippet and answer controls","status":"pass","evidence":"No general nosnippet or max-snippet:0 control was detected."},{"id":"canonical","label":"Canonical alignment","status":"pass","evidence":"The canonical resolves to the scanned public URL."},{"id":"sitemap","label":"Sitemap coverage and freshness","status":"unknown","evidence":"A sitemap index was found; this safe scan did not recursively fetch child sitemaps."},{"id":"structured_data","label":"Structured data","status":"pass","evidence":"Semantic schema score 75/100. Detected 1 JSON-LD block(s), 0 parse error(s), 1 graph node(s), and types Organization. The schema type matches the detected page role."},{"id":"content_access","label":"Public or paywalled content","status":"info","evidence":"No isAccessibleForFree structured-data value was detected."},{"id":"entity_clarity","label":"Entity clarity","status":"pass","evidence":"Entity alignment scored 85/100 for “Maxlevel.fit”. Title/H1 token overlap is 100%; description match not detected; identity schema detected."},{"id":"answer_ready_text","label":"Answer-ready visible text","status":"fail","evidence":"Answerability scored 30/100 from 1012 main-content words, 0 concise answer block(s), 0 question heading(s), 0 definition(s), 1 list(s), and 0 table(s)."},{"id":"authorship","label":"Authorship and accountability","status":"info","evidence":"Authorship is not a universal requirement for the detected home page role."},{"id":"freshness","label":"Published or updated date","status":"info","evidence":"Freshness metadata is contextual for the detected home page role."},{"id":"supporting_sources","label":"Supporting-source links","status":"info","evidence":"Supporting sources are contextual for the detected home page role and do not affect readiness."},{"id":"rendered_content","label":"Rendered content availability","status":"pass","evidence":"Rendered audit completed with 149 visible text element(s)."},{"id":"synthetic_reachability","label":"Synthetic search-agent reachability","status":"pass","evidence":"8 of 8 completed search/discovery User-Agent probes returned reachable content."},{"id":"llms_txt","label":"Optional LLM-readable summary","status":"info","evidence":"https://www.maxlevel.fit/llms.txt returned HTTP 200; this is supplemental and does not determine AI-search eligibility."}],"analysis":{"entity":{"score":85,"subject":"Maxlevel.fit","titleH1Overlap":1,"schemaIdentityPresent":true,"descriptionSubjectMatch":false},"evidence":{"score":0,"applicable":false,"claimCount":2,"authorPresent":false,"visibleDateMatch":false,"sourceDomainCount":0,"validModifiedDate":false,"genericAnchorCount":6,"primarySourceCount":0,"validPublishedDate":false,"supportedClaimCount":0,"contextualSourceCount":0,"originalEvidenceSignalCount":0},"pageRole":"home","answerability":{"score":30,"listCount":1,"applicable":true,"tableCount":0,"definitionCount":0,"directAnswerCount":0,"questionHeadingCount":0},"contentSimHash":"b976dc9b530d3c54","structuredData":{"score":75,"types":["Organization"],"idCount":0,"applicable":true,"blockCount":1,"sameAsCount":0,"graphNodeCount":1,"parseErrorCount":0,"entityReferences":[{"id":"","name":"Maxlevel.fit","types":["Organization"],"sameAs":[],"relationships":[]}],"primaryTypeMatch":true,"visibleEntityMatch":true},"contentFingerprint":"5ccbcc2a58dbc16f2d91b60e","freshnessApplicable":false,"internalLinkTargets":["https://www.maxlevel.fit/","https://www.maxlevel.fit/products/elektrolyte-kreatin","https://www.maxlevel.fit/products/gumo-fit","https://www.maxlevel.fit/collections/zubehor","https://www.maxlevel.fit/pages/presse","https://www.maxlevel.fit/pages/uber-uns","https://www.maxlevel.fit/pages/contact","https://www.maxlevel.fit/pages/elektrolyte-rechner","https://www.maxlevel.fit/blogs/news","https://www.maxlevel.fit/customer_authentication/login","https://www.maxlevel.fit/account","https://www.maxlevel.fit/account/addresses","https://www.maxlevel.fit/customer_authentication/redirect","https://www.maxlevel.fit/collections/all","https://www.maxlevel.fit/products/maxlevel-stahl-shaker"],"templateFingerprint":"0589fe8aaeda7982a1ce","authorshipApplicable":false,"mainContentWordCount":1012},"checkedAt":"2026-09-04T04:38:44.252Z","eligibility":{"indexable":true,"canonicalValid":true,"sitemapCoverage":"index_available","sitemapIncluded":false,"snippetsAllowed":true,"largeImagePreviewAllowed":true}},"checkResults":[{"id":"seo_crawler_access","label":"Crawler access","status":"pass","category":"seo_aeo","evidence":"FreeScan.app reached the public page with HTTP 200. AEO crawler readiness is 95%: discovery 45/45, index and snippet eligibility 25/25, synthetic reachability 20/20, sitemap freshness 5/10. robots.txt did not block the scored AI search or user-fetch agents for this page path.","maxScore":14,"severity":"critical","scoreImpact":14,"scoreReason":"Passed: earned 14 of 14 points."},{"id":"seo_title_present","label":"Page title","status":"fail","category":"seo_aeo","evidence":"Title is 91 characters.","maxScore":10,"severity":"high","remediation":{"title":"Write a clear page title","priority":8,"fixInstruction":"Set one concise title tag, ideally 10 to 70 characters, that includes the product name and the main promise.","plainEnglishExplanation":"The browser title is missing, too short, or too long for a reliable search result headline.","whyItMattersBeforeLaunch":"Search engines, social previews, and saved browser tabs use the title to tell people what your product is."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 10 points."},{"id":"seo_meta_description","label":"Meta description","status":"pass","category":"seo_aeo","evidence":"Meta description is 139 characters.","maxScore":10,"severity":"high","scoreImpact":10,"scoreReason":"Passed: earned 10 of 10 points."},{"id":"seo_heading_structure","label":"Heading structure","status":"fail","category":"seo_aeo","evidence":"Detected 2 H1 heading(s) and 45 total headings.","maxScore":8,"severity":"medium","remediation":{"title":"Use one clear H1 and ordered headings","priority":9,"fixInstruction":"Keep one H1 for the main promise, then use H2 and H3 headings in order for sections below it.","plainEnglishExplanation":"The page heading structure is either missing a single main heading or skips heading levels.","whyItMattersBeforeLaunch":"Clear headings help visitors, search engines, and assistive technology understand the page quickly."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 8 points."},{"id":"seo_canonical","label":"Canonical tag","status":"pass","category":"seo_aeo","evidence":"https://www.maxlevel.fit/","maxScore":10,"severity":"high","scoreImpact":10,"scoreReason":"Passed: earned 10 of 10 points."},{"id":"seo_robots_txt","label":"robots.txt reachability","status":"pass","category":"seo_aeo","evidence":"robots.txt returned HTTP 200.","maxScore":8,"severity":"medium","scoreImpact":8,"scoreReason":"Passed: earned 8 of 8 points."},{"id":"seo_sitemap_xml","label":"Sitemap validity","status":"pass","category":"seo_aeo","evidence":"sitemap at /sitemap.xml returned HTTP 200 with a valid sitemapindex root and 9 URL location(s).","maxScore":12,"severity":"high","scoreImpact":12,"scoreReason":"Passed: earned 12 of 12 points."},{"id":"seo_llms_txt","label":"Optional LLM-readable file","status":"pass","category":"seo_aeo","evidence":"https://www.maxlevel.fit/llms.txt returned HTTP 200; this is supplemental and does not determine AI-search eligibility.","maxScore":0,"severity":"info","scoreImpact":0,"scoreReason":"Passed: earned 0 of 0 points."},{"id":"seo_schema_presence","label":"Schema presence","status":"pass","category":"seo_aeo","evidence":"Detected 1 JSON-LD schema block(s).","maxScore":10,"severity":"high","scoreImpact":10,"scoreReason":"Passed: earned 10 of 10 points."},{"id":"seo_schema_validity","label":"Schema validity","status":"pass","category":"seo_aeo","evidence":"Detected 1 parseable JSON-LD schema block(s). Types: Organization.","maxScore":8,"severity":"high","scoreImpact":8,"scoreReason":"Passed: earned 8 of 8 points."},{"id":"seo_open_graph","label":"Open Graph basics","status":"pass","category":"seo_aeo","evidence":"Detected 4 of 4 Open Graph basics.","maxScore":5,"severity":"low","scoreImpact":5,"scoreReason":"Passed: earned 5 of 5 points."},{"id":"seo_indexability","label":"Indexability signals","status":"pass","category":"seo_aeo","evidence":"No noindex directive was detected in page or public headers.","maxScore":9,"severity":"high","scoreImpact":9,"scoreReason":"Passed: earned 9 of 9 points."},{"id":"seo_internal_links","label":"Internal link basics","status":"pass","category":"seo_aeo","evidence":"Detected 45 internal link(s).","maxScore":6,"severity":"medium","scoreImpact":6,"scoreReason":"Passed: earned 6 of 6 points."},{"id":"security_https","label":"HTTPS","status":"pass","category":"security","evidence":"Final page is served over HTTPS.","maxScore":14,"severity":"critical","scoreImpact":14,"scoreReason":"Passed: earned 14 of 14 points."},{"id":"security_mixed_content","label":"Mixed content indicators","status":"pass","category":"security","evidence":"Detected 0 insecure asset or link reference(s).","maxScore":12,"severity":"high","scoreImpact":12,"scoreReason":"Passed: earned 12 of 12 points."},{"id":"security_common_headers","label":"Common security headers","status":"fail","category":"security","evidence":"Detected 4 of 5 common public security controls. Present: strict-transport-security, content-security-policy, x-content-type-options, frame protection (content-security-policy frame-ancestors and x-frame-options). Missing: referrer-policy.","maxScore":18,"severity":"high","remediation":{"title":"Add common public security headers","priority":5,"fixInstruction":"Add only the missing protections among Strict-Transport-Security, Content-Security-Policy, X-Content-Type-Options, frame protection, and Referrer-Policy. An existing CSP frame-ancestors directive already provides frame protection and must remain unchanged.","plainEnglishExplanation":"Several basic browser protection headers were not visible.","whyItMattersBeforeLaunch":"These headers reduce avoidable browser-side risk and show a baseline of care before launch."},"scoreImpact":16,"scoreReason":"Failed: earned 16 of 18 points from partial coverage."},{"id":"security_insecure_forms","label":"Insecure form actions","status":"pass","category":"security","evidence":"Detected 0 insecure form action(s).","maxScore":12,"severity":"high","scoreImpact":12,"scoreReason":"Passed: earned 12 of 12 points."},{"id":"security_sensitive_file_probes","label":"Sensitive file probes","status":"pass","category":"security","evidence":"Small allowlist probes did not return recognizable sensitive-file contents; generic HTML fallback pages are excluded.","maxScore":16,"severity":"critical","scoreImpact":16,"scoreReason":"Passed: earned 16 of 16 points."},{"id":"security_cookie_flags","label":"Visible cookie flags","status":"not_applicable","category":"security","evidence":"No public Set-Cookie header was captured for the scanned page.","maxScore":4,"severity":"info","scoreImpact":0,"scoreReason":"Not applicable: excluded from scoring for this page."},{"id":"accessibility_alt_text","label":"Image alt text","status":"fail","category":"accessibility","evidence":"Detected 1 image(s) missing alt text out of 61.","maxScore":14,"severity":"high","remediation":{"title":"Add meaningful image alt text","priority":11,"fixInstruction":"Add concise alt text for informative images and use empty alt text only for decorative images.","plainEnglishExplanation":"One or more images are missing alt text.","whyItMattersBeforeLaunch":"People using screen readers may miss product context, trust signals, or calls to action."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 14 points."},{"id":"accessibility_form_labels","label":"Form labels","status":"fail","category":"accessibility","evidence":"Detected labels or accessible names for 3 of 6 eligible user-facing form control(s).","maxScore":14,"severity":"high","remediation":{"title":"Label public form fields","priority":7,"fixInstruction":"Connect each input to a visible label or an accurate aria-label/aria-labelledby value.","plainEnglishExplanation":"Some form controls do not have a detectable label or accessible name.","whyItMattersBeforeLaunch":"Unlabeled inputs make email capture, demo requests, and signups harder for assistive technology users."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 14 points."},{"id":"accessibility_heading_order","label":"Heading order","status":"fail","category":"accessibility","evidence":"Heading levels found: 1, 2, 2, 2, 2, 2, 2, 2, 1, 2, 2, 3, 3, 3, 3, 3, 2, 2, 2, 2, 2, 3, 3, 2, 2, 3, 3, 3, 3, 3, 3, 3, 3, 3, 3, 3, 3, 3, 3, 3, 3, 5, 2, 2, 2.","maxScore":11,"severity":"medium","remediation":{"title":"Fix heading order","priority":13,"fixInstruction":"Use headings in order: one H1, then H2 for major sections, then H3 for subsections.","plainEnglishExplanation":"Heading levels appear to jump or start without a clear hierarchy.","whyItMattersBeforeLaunch":"A clean heading outline helps visitors scan the page and helps assistive technology navigate it."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 11 points."},{"id":"accessibility_landmarks","label":"Landmark presence","status":"fail","category":"accessibility","evidence":"Detected 2 main landmark(s) and 15 total landmark element(s) or roles. A page should expose one main landmark.","maxScore":10,"severity":"medium","remediation":{"title":"Add page landmarks","priority":18,"fixInstruction":"Use semantic elements such as header, nav, main, and footer around the appropriate page areas.","plainEnglishExplanation":"The page is missing common landmarks such as header, nav, main, or footer.","whyItMattersBeforeLaunch":"Landmarks make the page easier to navigate for assistive technology and keyboard users."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 10 points."},{"id":"accessibility_semantic_controls","label":"Semantic buttons and links","status":"review","category":"accessibility","evidence":"Detected 87 interactive control(s), including 1 custom ARIA control(s), and 0 clickable element(s) without native or declared control semantics. Custom controls require keyboard-behavior review.","maxScore":10,"severity":"medium","remediation":{"title":"Use semantic buttons and links","priority":17,"fixInstruction":"Use button for actions and anchor links for navigation, with clear accessible names.","plainEnglishExplanation":"Interactive controls are not consistently represented as semantic buttons or links.","whyItMattersBeforeLaunch":"Non-semantic controls can be hard to use with keyboards and screen readers."},"scoreImpact":0,"scoreReason":"Manual review: excluded from scoring until a person verifies the behavior."},{"id":"accessibility_html_lang","label":"HTML language","status":"pass","category":"accessibility","evidence":"html lang is \"de\".","maxScore":9,"severity":"medium","scoreImpact":9,"scoreReason":"Passed: earned 9 of 9 points."},{"id":"accessibility_contrast","label":"Basic contrast","status":"fail","category":"accessibility","evidence":"13 of 100 rendered text color sample(s) missed WCAG contrast targets. Worst rendered ratio: 1.","maxScore":8,"severity":"medium","remediation":{"title":"Improve detectable color contrast","priority":20,"fixInstruction":"Review key text, buttons, and links against a 4.5:1 contrast target for normal text.","plainEnglishExplanation":"The scanner found text/background color pairs that may be hard to read, or could not verify contrast.","whyItMattersBeforeLaunch":"Low contrast makes a launch page feel less polished and can exclude users with low vision."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 8 points."},{"id":"accessibility_axe_violations","label":"Rendered axe accessibility violations","status":"fail","category":"accessibility","evidence":"axe found 11 violation rule(s), including 9 serious or critical rule(s). Top rules: aria-required-parent (1), image-alt (1), select-name (2), aria-hidden-focus (1), color-contrast (3).","maxScore":18,"severity":"high","remediation":{"title":"Fix rendered axe accessibility violations","priority":5,"fixInstruction":"Fix the top axe rule IDs first, especially critical and serious violations around names, roles, labels, headings, contrast, landmarks, and keyboard-accessible controls.","plainEnglishExplanation":"The rendered page has accessibility rule violations detected by axe-core.","whyItMattersBeforeLaunch":"axe checks the actual browser-rendered page, so these issues can affect people using keyboards, screen readers, or other assistive technology."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 18 points."},{"id":"design_primary_cta","label":"Visible primary CTA","status":"fail","category":"design","evidence":"No actionable link or button with a clear CTA label was detected.","maxScore":14,"severity":"high","remediation":{"title":"Make the primary CTA obvious","priority":4,"fixInstruction":"Add one prominent CTA above the fold with action-oriented text such as Start, Join, Try, Book, or Get started.","plainEnglishExplanation":"The page does not have a detectable call to action.","whyItMattersBeforeLaunch":"Early visitors need a clear next step, such as trying the product, joining a waitlist, or booking a demo."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 14 points."},{"id":"design_hero_clarity","label":"Hero clarity signals","status":"fail","category":"design","evidence":"Detected 2 H1 heading(s), 12 H1 characters, 0 supporting-copy characters, and 0 actionable CTA(s).","maxScore":13,"severity":"high","remediation":{"title":"Clarify the hero promise","priority":6,"fixInstruction":"Use one clear H1 plus supporting copy that names the audience, problem, and outcome.","plainEnglishExplanation":"The hero area does not provide enough clear product context.","whyItMattersBeforeLaunch":"Visitors decide quickly whether the product is relevant; a vague hero weakens every acquisition channel."},"scoreImpact":3,"scoreReason":"Failed: earned 3 of 13 points from partial coverage."},{"id":"design_text_density","label":"Text density","status":"fail","category":"design","evidence":"Detected about 1278 visible word(s). Expected 120-1200 words for the detected home page role.","maxScore":10,"severity":"medium","remediation":{"title":"Balance landing page copy","priority":21,"fixInstruction":"Add concise sections for value, proof, how it works, and next steps, then remove repetitive copy.","plainEnglishExplanation":"The page has too little or too much detectable text for a useful launch page.","whyItMattersBeforeLaunch":"Too little copy can leave visitors confused; too much copy can bury the value proposition."},"scoreImpact":9,"scoreReason":"Failed: earned 9 of 10 points from partial coverage."},{"id":"design_trust_signals","label":"Trust signals","status":"fail","category":"design","evidence":"Detected 0 strong, specific trust or proof signal(s). Generic words such as “security” do not count by themselves.","maxScore":10,"severity":"medium","remediation":{"title":"Add trust signals","priority":16,"fixInstruction":"Add honest proof such as customer quotes, usage stats, founder credibility, security notes, or relevant logos.","plainEnglishExplanation":"The page does not expose detectable proof, customer, review, security, or credibility signals.","whyItMattersBeforeLaunch":"Trust signals reduce hesitation when strangers see the product for the first time."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 10 points."},{"id":"design_responsive_viewport","label":"Responsive viewport basics","status":"pass","category":"design","evidence":"Viewport meta tag was detected.","maxScore":12,"severity":"high","scoreImpact":12,"scoreReason":"Passed: earned 12 of 12 points."},{"id":"design_readability","label":"Readability signals","status":"pass","category":"design","evidence":"Average sentence length is about 15 word(s).","maxScore":9,"severity":"medium","scoreImpact":9,"scoreReason":"Passed: earned 9 of 9 points."},{"id":"design_spacing_consistency","label":"Spacing consistency","status":"fail","category":"design","evidence":"Detected 6 spacing uses across 1 distinct spacing token(s).","maxScore":7,"severity":"low","remediation":{"title":"Make spacing more consistent","priority":25,"fixInstruction":"Use consistent section padding, gaps, and margins across repeated content blocks.","plainEnglishExplanation":"The page exposes few consistent spacing signals in class or inline styles.","whyItMattersBeforeLaunch":"Consistent spacing helps the page feel deliberate and easier to scan."},"scoreImpact":4,"scoreReason":"Failed: earned 4 of 7 points from partial coverage."},{"id":"design_visual_hierarchy","label":"Visual hierarchy","status":"fail","category":"design","evidence":"Detected 2 of 4 hierarchy signals from one H1, supporting headings, an actionable CTA, and emphasized text.","maxScore":9,"severity":"medium","remediation":{"title":"Strengthen visual hierarchy","priority":12,"fixInstruction":"Create a clear H1, supportive section headings, emphasized proof, and one visually prominent primary CTA.","plainEnglishExplanation":"The page does not expose enough hierarchy signals from headings, emphasis, or CTA structure.","whyItMattersBeforeLaunch":"Hierarchy tells visitors what to read first and what action to take next."},"scoreImpact":5,"scoreReason":"Failed: earned 5 of 9 points from partial coverage."},{"id":"design_rendered_performance","label":"Rendered speed signals","status":"fail","category":"design","evidence":"DOMContentLoaded: 2970ms. Load complete: 5038ms. First contentful paint: 1136ms. Resources: 279. Scripts: 164. Images: 28. Third-party origins: 32. Transfer: not available. Potential render-blocking resources: 16. Exceeded thresholds: DOMContentLoaded 2970ms (threshold 2500ms); Load complete 5038ms (threshold 4500ms); Script requests 164 scripts (threshold 20 scripts); Third-party origins 32 origins (threshold 8 origins).","maxScore":10,"severity":"medium","remediation":{"title":"Improve rendered speed signals","priority":14,"fixInstruction":"Reduce render-blocking scripts/styles, compress and size images, defer non-critical JavaScript, reduce third-party tags, and keep above-the-fold content quick to paint.","plainEnglishExplanation":"The browser-rendered page shows slow or heavy speed signals.","whyItMattersBeforeLaunch":"Slow pages lose impatient visitors and make every SEO, social, and paid-traffic visit work harder."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 10 points."},{"id":"design_runtime_health","label":"Runtime console health","status":"pass","category":"design","evidence":"No site-authored console errors or uncaught page errors were detected during render. Ignored 2 browser-generated resource or policy error(s).","maxScore":7,"severity":"low","scoreImpact":7,"scoreReason":"Passed: earned 7 of 7 points."},{"id":"design_rendered_layout","label":"Rendered layout ergonomics","status":"fail","category":"design","evidence":"Horizontal overflow: 0px. WCAG 2.2 AA target-size failures: 7. Targets smaller than 24×24px pass only when the required spacing or another WCAG exception applies.","maxScore":9,"severity":"medium","remediation":{"title":"Fix rendered layout ergonomics","priority":13,"fixInstruction":"Remove elements wider than the viewport and add responsive constraints. Make controls at least 24×24 CSS pixels or provide enough spacing for a 24px circle around each undersized target; use 44×44px as the enhanced usability target where practical.","plainEnglishExplanation":"The browser-rendered page has layout or tap-target issues.","whyItMattersBeforeLaunch":"Horizontal overflow and tiny tap targets make the page feel broken on real devices, especially for mobile visitors."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 9 points."}],"opportunities":[{"id":"answer_surface_area","title":"Add answer-ready sections for common buyer questions","impact":"high","category":"seo_aeo","evidence":"Pricing signals: 0. Use-case signals: 1. Integration/API signals: 0.","nextStep":"Add short, crawlable sections for pricing or plans, ideal users, use cases, integrations, security, and how the product differs from alternatives.","whyItMatters":"Answer engines and search visitors need concise textual answers to summarize who the product is for, how it works, what it costs, and what it connects with."},{"id":"trust_and_proof","title":"Make trust and proof easier to detect","impact":"medium","category":"design","evidence":"Detected 0 trust-signal keyword occurrence(s).","nextStep":"Add honest proof such as customer quotes, recognizable logos, security notes, usage stats, reviews, case studies, or founder credibility.","whyItMatters":"Visitors who arrive cold from search, social, or AI citations need proof before they submit a form, start a trial, or buy."},{"id":"preview_controls","title":"Review snippet and preview controls","impact":"low","category":"seo_aeo","evidence":"Open Graph image was detected. Preview controls detected: 0.","nextStep":"Only add robots preview controls when you intentionally want to limit snippets or image/video previews; otherwise leave previews open.","whyItMatters":"Preview controls can clarify how much text, image, and video content search systems may show from the page."},{"id":"rendered_performance_opportunity","title":"Speed up the rendered first impression","impact":"medium","category":"design","evidence":"DOMContentLoaded: 2970ms. First contentful paint: 1136ms. Scripts: 164. Third-party origins: 32. Transfer: not available.","nextStep":"Compress hero media, defer non-critical JavaScript, reduce third-party scripts, and keep the first viewport visually complete without waiting on heavy client work.","whyItMatters":"Visitors judge quality before reading much copy; a slow first render makes the product feel heavier and less trustworthy."},{"id":"rendered_contrast_system","title":"Tighten the live color system","impact":"high","category":"accessibility","evidence":"13 of 100 rendered contrast sample(s) missed target. Worst ratio: 1.","nextStep":"Audit foreground/background token pairs for body text, muted text, links, buttons, inputs, and badges, then raise weak pairs to WCAG AA contrast targets.","whyItMatters":"Computed contrast catches the actual colors visitors see after CSS, themes, and overlays are applied."},{"id":"rendered_responsive_polish","title":"Polish rendered responsive ergonomics","impact":"medium","category":"design","evidence":"Horizontal overflow: 0px. WCAG 2.2 AA target-size failures: 7.","nextStep":"Constrain wide elements, avoid fixed-width content that exceeds the viewport, and make controls at least 24×24px or provide the spacing required by WCAG 2.2 AA.","whyItMatters":"Overflow and tiny controls are easy for static scans to miss but obvious to real users, especially on mobile and tablet layouts."},{"id":"search_console_measurement","title":"Measure search performance with first-party data","impact":"medium","category":"seo_aeo","evidence":"robots.txt and a sitemap were reachable, so the site has the basics needed for Search Console verification and monitoring.","nextStep":"Verify the domain in Search Console, submit the sitemap, and pair query/page data with analytics events for signups, demo requests, and purchases.","whyItMatters":"A scan can identify technical readiness, but Search Console and analytics reveal impressions, queries, clicks, pages, and conversions over time."}],"renderedAudit":{"axe":{"minorCount":0,"seriousCount":6,"criticalCount":3,"moderateCount":2,"topViolations":[{"id":"aria-required-parent","help":"Certain ARIA roles must be contained by particular parents","impact":"critical","nodeCount":1,"affectedElements":[{"html":"","selector":"button[role=\"menuitem\"]","failureSummary":"Fix any of the following: Required ARIA parents role not present: menu, menubar, group"}]},{"id":"image-alt","help":"Images must have alternative text","impact":"critical","nodeCount":1,"affectedElements":[{"html":"","selector":"select[name=\"locale_code\"]","failureSummary":"Fix any of the following: Element does not have an implicit (wrapped)