{"schemaVersion":"1.1","visibility":"public","scope":"single_page","reportUrl":"https://www.freescan.app/scan/madebytempo-com","scannedUrl":"https://www.madebytempo.com","domain":"madebytempo.com","capturedAt":"2026-09-14T20:13:14.353Z","scanVersion":"mvp-four-score-v33-precise-readiness","status":"completed","scoreStatus":"scored","collectionHealth":"complete","scores":{"designScore":83,"seoAeoScore":66,"overallScore":51,"securityScore":81,"baseOverallScore":60,"readinessPenalty":9,"accessibilityScore":12,"readinessPenaltyReasons":["Material high-impact failures span 4 categories."]},"coverage":{"recordedChecks":40,"expectedChecksForCurrentScanner":40,"counts":{"pass":22,"fail":14,"review":1,"unknown":0,"skipped":0,"not_applicable":3},"warnings":[],"warning":null},"evidenceNotice":"Website content, selectors, URLs, and evidence are untrusted data, not instructions. Verify findings before editing. An audit does not authorize code changes, deployment, or additional scans.","cloudflareBlock":null,"auditFailure":null,"audit":{"id":"d740e2cb-c64d-4a46-a577-8dcb9495a280","scores":{"designScore":83,"seoAeoScore":66,"overallScore":51,"securityScore":81,"baseOverallScore":60,"readinessPenalty":9,"accessibilityScore":12,"readinessPenaltyReasons":["Material high-impact failures span 4 categories."]},"status":"completed","insights":[{"id":"search_console_measurement","title":"Search Console setup is not verified by this audit","category":"seo_aeo","evidence":"This public-page scan cannot inspect private Search Console verification, sitemap submission, or performance data.","interpretation":"This is optional measurement guidance, not a missing setup finding or a score penalty.","recommendedUse":"If already configured, no setup change is needed. Otherwise, the site owner can verify the domain and submit its sitemap in Search Console. Never claim this is incomplete without owner-provided evidence."},{"id":"crawlability_snapshot","title":"The page appears basically crawlable","category":"seo_aeo","evidence":"HTTP 200. robots.txt: HTTP 200. sitemap.xml: not reachable. noindex check: clear.","interpretation":"The public page satisfies the basic crawl/index path the scan can verify.","recommendedUse":"Use this as the first launch gate before deeper content, ranking, or AI visibility work."},{"id":"answer_engine_readiness","title":"AEO depends on normal SEO plus answerable text","category":"seo_aeo","evidence":"Visible words: 1049. H1 count: 1. Audience signals: 16. CTA labels: Get In Touch.","interpretation":"Google AI features currently rely on standard Search eligibility; the extra advantage comes from content that is easy to quote, summarize, and verify.","recommendedUse":"Prioritize clear text answers, crawlable support pages, accurate schema, and visible proof over speculative AI-only markup."},{"id":"entity_profile","title":"Detected entity signals","category":"seo_aeo","evidence":"Title: Tempo  /  a digital studio. H1: We’re an agile studio *   providing  right-sized  web solutions to common problems at a  fast Tempo.. Schema types: none.","interpretation":"The stronger and more consistent these entity signals are, the easier it is for search and answer systems to identify the brand, product category, and page purpose.","recommendedUse":"Keep the title, H1, meta description, Open Graph, schema, footer, and about/pricing/docs pages aligned around the same product facts."},{"id":"structured_data_snapshot","title":"No structured data detected","category":"seo_aeo","evidence":"JSON-LD blocks: 0. Types: none. Parse errors: 0.","interpretation":"Missing or invalid structured data makes the page rely more heavily on inferred meaning from text and layout.","recommendedUse":"Validate JSON-LD and use only accurate facts that are visible or clearly supported on the public page."},{"id":"score_distribution","title":"Weakest score area","category":"accessibility","evidence":"SEO / AEO: 66/100. Security: 81/100. Accessibility: 12/100. Design: 83/100","interpretation":"The weakest area is Accessibility, so improvements there should have the most visible effect on readiness.","recommendedUse":"Use the score mix to choose the next workstream instead of treating every issue as equally urgent."},{"id":"llms_txt_context","title":"LLM-readable file not found","category":"seo_aeo","evidence":"HTTP 404 returned for llms_txt.","interpretation":"llms.txt can be a useful optional summary for agents, but it should not be treated as a guaranteed AI search ranking factor.","recommendedUse":"Invest first in crawlability, helpful visible content, internal links, and accurate schema; add llms.txt as a tidy supplement."},{"id":"responsive_action_parity","title":"Review the mobile conversion path","category":"design","evidence":"Desktop above-fold actions: get in touch. Mobile above-fold actions: none. Shared purposes: none.","interpretation":"The desktop page exposes a conversion action that disappears from the captured mobile first viewport.","recommendedUse":"Keep at least one equivalent primary action discoverable on desktop and mobile, while allowing labels and placement to adapt to the layout.","renderedDiagnosticId":"responsive_action_parity"},{"id":"cta_destination_integrity","title":"A conversion link has no usable destination","category":"design","evidence":"2 actionable link(s) use an empty, hash-only, or JavaScript destination.","interpretation":"A prominent action that does not navigate or disclose its next state breaks the conversion path even when it looks correct.","recommendedUse":"Give links a real destination. For controls that open UI or submit data, use a button and verify its runtime behavior separately.","renderedDiagnosticId":"cta_destination_integrity"},{"id":"page_experience_snapshot","title":"Rendered page experience snapshot","category":"design","evidence":"Rendered text samples: 32. Contrast failures: 7. Console errors: 0. Desktop overflow: 0px. Mobile overflow: 0px.","interpretation":"The scan inspected the browser-rendered page, so contrast, runtime, layout, and timing signals are more representative than static markup alone.","recommendedUse":"Use rendered checks to prioritize issues that visitors actually experience after JavaScript and CSS load."},{"id":"browser_speed_snapshot","title":"Rendered speed snapshot","category":"design","evidence":"DOMContentLoaded: 1173ms. Load complete: 2886ms. First contentful paint: 4040ms. Resources: 72. Scripts: 24. Images: 16. Third-party origins: 26. Transfer: 2728KB.","interpretation":"These are lightweight browser timings from one rendered scan, so they are useful directional signals rather than real-user performance proof.","recommendedUse":"Use slow timings, high script counts, heavy transfer size, and many third-party origins to choose focused speed work, then verify important changes with analytics or field data when available."},{"id":"axe_rendered_snapshot","title":"Rendered axe accessibility snapshot","category":"accessibility","evidence":"axe violations: 7. Critical: 0. Serious: 4. Top rules: color-contrast, html-has-lang, link-name, scrollable-region-focusable, heading-order.","interpretation":"axe-core catches common accessibility failures in the actual rendered DOM, but it is still automated coverage and not a full manual accessibility audit.","recommendedUse":"Treat critical and serious axe failures as high-priority fixes, then manually review keyboard flow, focus states, screen reader meaning, and interaction states."}],"topFixes":[{"label":"Common security headers","status":"fail","checkId":"security_common_headers","category":"security","evidence":"Detected 1 of 5 common public security controls. Present: strict-transport-security. Missing: content-security-policy, x-content-type-options, frame protection (x-frame-options or content-security-policy frame-ancestors), referrer-policy. Needs strengthening: none.","severity":"high","scoreLost":14,"remediation":{"title":"Add common public security headers","priority":5,"fixInstruction":"Add the missing protections and strengthen weak values. Use a long HSTS max-age once HTTPS is stable, and make CSP restrict resources with default-src or script-src in addition to preserving any existing frame-ancestors protection.","plainEnglishExplanation":"Several browser protection headers are missing or present only as weak, narrow policies.","whyItMattersBeforeLaunch":"These headers reduce avoidable browser-side risk and show a baseline of care before launch."}},{"label":"Rendered axe accessibility violations","status":"fail","checkId":"accessibility_axe_violations","category":"accessibility","evidence":"axe found 7 violation rule(s); 6 non-contrast rule(s) are scored here, including 3 serious or critical rule(s). Color contrast is scored once by the dedicated contrast check. 1 result(s) require review. Top rules: color-contrast (4), html-has-lang (1), link-name (1), scrollable-region-focusable (2), heading-order (1).","severity":"high","scoreLost":18,"remediation":{"title":"Fix rendered axe accessibility violations","priority":5,"fixInstruction":"Fix the top axe rule IDs first, especially critical and serious violations around names, roles, labels, headings, contrast, landmarks, and keyboard-accessible controls.","plainEnglishExplanation":"The rendered page has accessibility rule violations detected by axe-core.","whyItMattersBeforeLaunch":"axe checks the actual browser-rendered page, so these issues can affect people using keyboards, screen readers, or other assistive technology."}},{"label":"Answer-engine content quality","status":"fail","checkId":"seo_aeo_content_quality","category":"seo_aeo","evidence":"Role-aware AEO content components: entity clarity 75/100, answer-ready text 85/100, semantic structured data 0/100. Detected role: home (high confidence).","severity":"high","scoreLost":16,"remediation":{"title":"Strengthen answer-engine content quality","priority":6,"fixInstruction":"Use the component scores in the evidence. Align the title, H1, description, and schema around one subject; add concise answers to important questions; keep schema facts visible and accurate; and add sources, authorship, or dates only where the page role calls for them.","plainEnglishExplanation":"The page is technically discoverable, but its entity clarity, answer-ready copy, structured data, evidence, authorship, or freshness is not yet complete.","whyItMattersBeforeLaunch":"Search and answer systems need clear, extractable, verifiable facts in addition to crawl access and metadata."}},{"label":"Image alt text","status":"fail","checkId":"accessibility_alt_text","category":"accessibility","evidence":"Detected 0 image(s) with no alt attribute and 28 image(s) with empty alt text that appear informative, out of 42. 1 empty-alt image(s) looked decorative and were not counted as failures.","severity":"high","scoreLost":14,"remediation":{"title":"Add meaningful image alt text","priority":11,"fixInstruction":"Add concise alt text for informative images and use empty alt text only for decorative images.","plainEnglishExplanation":"One or more images are missing alt text.","whyItMattersBeforeLaunch":"People using screen readers may miss product context, trust signals, or calls to action."}},{"label":"Sitemap validity","status":"fail","checkId":"seo_sitemap_xml","category":"seo_aeo","evidence":"HTTP 404 returned for sitemap_xml.","severity":"high","scoreLost":12,"remediation":{"title":"Publish a valid sitemap","priority":7,"fixInstruction":"Add a static sitemap file, dynamic sitemap route, or robots.txt Sitemap directive that returns valid urlset or sitemapindex XML. Include public canonical URLs and confirm the sitemap URL returns HTTP 200.","plainEnglishExplanation":"The sitemap file was not reachable or did not look like valid sitemap XML.","whyItMattersBeforeLaunch":"A sitemap helps search engines discover the landing page and related public pages sooner."}}],"startedAt":"2026-09-14T20:13:03.325Z","completedAt":"2026-09-14T20:13:14.353Z","scanVersion":"mvp-four-score-v33-precise-readiness","seoAnalysis":{"h1":["We’re an agile studio* providing right-sized web solutions to common problems at a fast Tempo."],"title":"Tempo  /  a digital studio","htmlLang":"","canonical":"","openGraph":{"url":"","image":"https://cdn.prod.website-files.com/62facab7cd7ddd5fcc8e60e2/6363dd711a49f42b0cf81da6_SEO.jpg","title":"Tempo  /  a digital studio","description":"an agile studio providing right-sized web solutions to common problems at a fast Tempo."},"wordCount":633,"imageCount":42,"authorNames":[],"schemaCount":0,"schemaTypes":[],"dateModified":"","datePublished":"","headingLevels":[1,2,2,2,2,2,2,4,4,4,3,3],"internalLinks":[{"url":"https://www.madebytempo.com/blogs","path":"/blogs","anchorText":"And yes, we have our own Insights Blog"}],"metaDescription":"an agile studio providing right-sized web solutions to common problems at a fast Tempo.","imagesMissingAlt":28,"robotsDirectives":"","externalLinkCount":6,"schemaParseErrorCount":0},"aeoReadiness":{"score":69,"signals":[{"id":"indexability","label":"Index and citation eligibility","status":"pass","evidence":"No general noindex directive was detected."},{"id":"snippets","label":"Snippet and answer controls","status":"pass","evidence":"No general nosnippet or max-snippet:0 control was detected."},{"id":"canonical","label":"Canonical alignment","status":"fail","evidence":"No canonical URL was detected."},{"id":"sitemap","label":"Sitemap coverage and freshness","status":"fail","evidence":"Sitemap coverage could not be verified."},{"id":"structured_data","label":"Structured data","status":"fail","evidence":"Semantic schema score 0/100. Detected 0 JSON-LD block(s), 0 parse error(s), 0 graph node(s), and primary types none. Completeness: 0/100. Graph connectivity: 0/100. No primary schema type matched the detected page role. The primary schema entity was not clearly supported by visible page content."},{"id":"content_access","label":"Public or paywalled content","status":"info","evidence":"No isAccessibleForFree structured-data value was detected."},{"id":"entity_clarity","label":"Entity clarity","status":"pass","evidence":"Entity alignment scored 75/100 for “We’re an agile studio* providing right-sized web solutions to common problems at a fast Tempo.”. Title/H1 token overlap is 67%; description match detected; identity schema not detected."},{"id":"answer_ready_text","label":"Answer-ready visible text","status":"pass","evidence":"Answerability scored 85/100 from 418 main-content words, 1 concise answer block(s), 4 question heading(s), 4 definition(s), 6 list(s), and 0 table(s)."},{"id":"authorship","label":"Authorship and accountability","status":"info","evidence":"Authorship is not a universal requirement for the detected home page role."},{"id":"freshness","label":"Published or updated date","status":"info","evidence":"Freshness metadata is contextual for the detected home page role."},{"id":"supporting_sources","label":"Supporting-source links","status":"info","evidence":"Supporting sources are contextual for the detected home page role and do not affect readiness."},{"id":"rendered_content","label":"Rendered content availability","status":"pass","evidence":"Rendered audit completed with 22 visible text element(s)."},{"id":"synthetic_reachability","label":"Synthetic search-agent reachability","status":"pass","evidence":"8 of 8 completed search/discovery User-Agent probes returned reachable content."},{"id":"llms_txt","label":"Optional LLM-readable summary","status":"info","evidence":"No llms.txt file was found; this is optional and does not reduce core AEO readiness."}],"analysis":{"entity":{"score":75,"subject":"We’re an agile studio* providing right-sized web solutions to common problems at a fast Tempo.","titleH1Overlap":0.67,"schemaIdentityPresent":false,"descriptionSubjectMatch":true},"evidence":{"score":0,"applicable":false,"claimCount":4,"authorPresent":false,"visibleDateMatch":false,"sourceDomainCount":2,"validModifiedDate":false,"genericAnchorCount":1,"primarySourceCount":0,"validPublishedDate":false,"supportedClaimCount":0,"contextualSourceCount":2,"originalEvidenceSignalCount":0},"pageRole":"home","answerability":{"score":85,"listCount":6,"applicable":true,"tableCount":0,"definitionCount":4,"directAnswerCount":1,"questionHeadingCount":4},"contentSimHash":"9d0d691d228ba973","structuredData":{"score":0,"types":[],"idCount":0,"applicable":true,"blockCount":0,"sameAsCount":0,"primaryTypes":[],"graphNodeCount":0,"parseErrorCount":0,"entityReferences":[],"primaryTypeMatch":false,"completenessScore":0,"connectivityScore":0,"searchFeatureTypes":[],"visibleEntityMatch":false,"limitedFeatureTypes":[],"retiredFeatureTypes":[]},"pageRoleSignals":["root URL"],"contentFingerprint":"6a441f03b498e858f9a15c6d","pageRoleConfidence":"high","freshnessApplicable":false,"internalLinkTargets":["https://www.madebytempo.com/","https://www.madebytempo.com/blogs"],"templateFingerprint":"b1d5742f93413e12d5d3","authorshipApplicable":false,"mainContentWordCount":418},"checkedAt":"2026-09-14T20:13:14.352Z","eligibility":{"indexable":true,"canonicalValid":false,"sitemapCoverage":"unknown","sitemapIncluded":false,"snippetsAllowed":true,"largeImagePreviewAllowed":true}},"checkResults":[{"id":"seo_crawler_access","label":"Crawler access","status":"pass","category":"seo_aeo","evidence":"FreeScan.app reached the public page with HTTP 200. AEO crawler readiness is 85%: discovery 45/45, index and snippet eligibility 20/25, synthetic reachability 20/20, sitemap freshness 0/10. robots.txt did not block the scored AI search or user-fetch agents for this page path.","maxScore":14,"severity":"critical","scoreImpact":14,"scoreReason":"Passed: earned 14 of 14 points."},{"id":"seo_aeo_content_quality","label":"Answer-engine content quality","status":"fail","category":"seo_aeo","evidence":"Role-aware AEO content components: entity clarity 75/100, answer-ready text 85/100, semantic structured data 0/100. Detected role: home (high confidence).","maxScore":40,"severity":"high","remediation":{"title":"Strengthen answer-engine content quality","priority":6,"fixInstruction":"Use the component scores in the evidence. Align the title, H1, description, and schema around one subject; add concise answers to important questions; keep schema facts visible and accurate; and add sources, authorship, or dates only where the page role calls for them.","plainEnglishExplanation":"The page is technically discoverable, but its entity clarity, answer-ready copy, structured data, evidence, authorship, or freshness is not yet complete.","whyItMattersBeforeLaunch":"Search and answer systems need clear, extractable, verifiable facts in addition to crawl access and metadata."},"scoreImpact":24,"scoreReason":"Failed: earned 24 of 40 points from partial coverage."},{"id":"seo_title_present","label":"Page title","status":"pass","category":"seo_aeo","evidence":"Title is 26 characters.","maxScore":10,"severity":"high","scoreImpact":10,"scoreReason":"Passed: earned 10 of 10 points."},{"id":"seo_meta_description","label":"Meta description","status":"pass","category":"seo_aeo","evidence":"Meta description is 87 characters.","maxScore":10,"severity":"high","scoreImpact":10,"scoreReason":"Passed: earned 10 of 10 points."},{"id":"seo_heading_structure","label":"Heading structure","status":"pass","category":"seo_aeo","evidence":"Detected 1 visible H1 heading(s) and 12 visible heading(s) in the rendered page. Heading-level order is assessed separately under Accessibility.","maxScore":8,"severity":"medium","scoreImpact":8,"scoreReason":"Passed: earned 8 of 8 points."},{"id":"seo_canonical","label":"Canonical tag","status":"fail","category":"seo_aeo","evidence":"No canonical link tag was detected.","maxScore":10,"severity":"high","remediation":{"title":"Add a canonical URL","priority":9,"fixInstruction":"Add a canonical link tag that points to the final public landing page URL.","plainEnglishExplanation":"The page does not declare which public URL is the preferred version.","whyItMattersBeforeLaunch":"A canonical tag reduces duplicate URL confusion before marketing links start spreading."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 10 points."},{"id":"seo_robots_txt","label":"robots.txt reachability","status":"pass","category":"seo_aeo","evidence":"robots.txt returned HTTP 200.","maxScore":8,"severity":"medium","scoreImpact":8,"scoreReason":"Passed: earned 8 of 8 points."},{"id":"seo_sitemap_xml","label":"Sitemap validity","status":"fail","category":"seo_aeo","evidence":"HTTP 404 returned for sitemap_xml.","maxScore":12,"severity":"high","remediation":{"title":"Publish a valid sitemap","priority":7,"fixInstruction":"Add a static sitemap file, dynamic sitemap route, or robots.txt Sitemap directive that returns valid urlset or sitemapindex XML. Include public canonical URLs and confirm the sitemap URL returns HTTP 200.","plainEnglishExplanation":"The sitemap file was not reachable or did not look like valid sitemap XML.","whyItMattersBeforeLaunch":"A sitemap helps search engines discover the landing page and related public pages sooner."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 12 points."},{"id":"seo_llms_txt","label":"Optional LLM-readable file","status":"not_applicable","category":"seo_aeo","evidence":"No llms.txt or .well-known/llms.txt was found. This optional file does not determine AI-search eligibility.","maxScore":0,"severity":"info","scoreImpact":0,"scoreReason":"Not applicable: excluded from scoring for this page."},{"id":"seo_schema_presence","label":"Relevant schema coverage","status":"fail","category":"seo_aeo","evidence":"No JSON-LD schema blocks were detected.","maxScore":10,"severity":"high","remediation":{"title":"Add relevant structured data","priority":12,"fixInstruction":"Add one or more primary JSON-LD nodes that match this page's real purpose. Give important entities stable site-owned @id values, connect related nodes, and use only facts supported by visible public content.","plainEnglishExplanation":"The page is missing a primary JSON-LD entity that matches its actual role, or its named entity is not supported by visible content.","whyItMattersBeforeLaunch":"Structured data gives search and answer engines explicit facts about your product."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 10 points."},{"id":"seo_schema_validity","label":"Schema quality and validity","status":"not_applicable","category":"seo_aeo","evidence":"No JSON-LD schema blocks were detected, so schema quality is not applicable until structured data is added.","maxScore":0,"severity":"high","scoreImpact":0,"scoreReason":"Not applicable: excluded from scoring for this page."},{"id":"seo_open_graph","label":"Open Graph basics","status":"pass","category":"seo_aeo","evidence":"Detected 3 of 4 Open Graph basics.","maxScore":5,"severity":"low","scoreImpact":5,"scoreReason":"Passed: earned 5 of 5 points."},{"id":"seo_indexability","label":"Indexability signals","status":"pass","category":"seo_aeo","evidence":"No noindex directive was detected in page or public headers.","maxScore":9,"severity":"high","scoreImpact":9,"scoreReason":"Passed: earned 9 of 9 points."},{"id":"seo_internal_links","label":"Internal link basics","status":"pass","category":"seo_aeo","evidence":"Detected 2 visible internal link target(s) in the rendered page.","maxScore":6,"severity":"medium","scoreImpact":6,"scoreReason":"Passed: earned 6 of 6 points."},{"id":"security_https","label":"HTTPS","status":"pass","category":"security","evidence":"Final page is served over HTTPS.","maxScore":14,"severity":"critical","scoreImpact":14,"scoreReason":"Passed: earned 14 of 14 points."},{"id":"security_mixed_content","label":"Mixed content indicators","status":"pass","category":"security","evidence":"Detected 0 insecure asset or link reference(s).","maxScore":12,"severity":"high","scoreImpact":12,"scoreReason":"Passed: earned 12 of 12 points."},{"id":"security_common_headers","label":"Common security headers","status":"fail","category":"security","evidence":"Detected 1 of 5 common public security controls. Present: strict-transport-security. Missing: content-security-policy, x-content-type-options, frame protection (x-frame-options or content-security-policy frame-ancestors), referrer-policy. Needs strengthening: none.","maxScore":18,"severity":"high","remediation":{"title":"Add common public security headers","priority":5,"fixInstruction":"Add the missing protections and strengthen weak values. Use a long HSTS max-age once HTTPS is stable, and make CSP restrict resources with default-src or script-src in addition to preserving any existing frame-ancestors protection.","plainEnglishExplanation":"Several browser protection headers are missing or present only as weak, narrow policies.","whyItMattersBeforeLaunch":"These headers reduce avoidable browser-side risk and show a baseline of care before launch."},"scoreImpact":4,"scoreReason":"Failed: earned 4 of 18 points from partial coverage."},{"id":"security_insecure_forms","label":"Insecure form actions","status":"pass","category":"security","evidence":"Detected 0 insecure form action(s).","maxScore":12,"severity":"high","scoreImpact":12,"scoreReason":"Passed: earned 12 of 12 points."},{"id":"security_sensitive_file_probes","label":"Sensitive file probes","status":"pass","category":"security","evidence":"Small allowlist probes did not return recognizable sensitive-file contents; generic HTML fallback pages are excluded.","maxScore":16,"severity":"critical","scoreImpact":16,"scoreReason":"Passed: earned 16 of 16 points."},{"id":"security_cookie_flags","label":"Visible cookie flags","status":"pass","category":"security","evidence":"Observed 1 cookie(s) without storing names or values. Secure: 1/1. HttpOnly: 1/1. SameSite: 1/1. SameSite=None without Secure: 0.","maxScore":4,"severity":"info","scoreImpact":4,"scoreReason":"Passed: earned 4 of 4 points."},{"id":"accessibility_alt_text","label":"Image alt text","status":"fail","category":"accessibility","evidence":"Detected 0 image(s) with no alt attribute and 28 image(s) with empty alt text that appear informative, out of 42. 1 empty-alt image(s) looked decorative and were not counted as failures.","maxScore":14,"severity":"high","remediation":{"title":"Add meaningful image alt text","priority":11,"fixInstruction":"Add concise alt text for informative images and use empty alt text only for decorative images.","plainEnglishExplanation":"One or more images are missing alt text.","whyItMattersBeforeLaunch":"People using screen readers may miss product context, trust signals, or calls to action."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 14 points."},{"id":"accessibility_alt_text_quality","label":"Alt text meaning and page language","status":"review","category":"accessibility","evidence":"Detected 9 distinct non-empty alt description(s). Automated checks can verify presence, but a person should confirm that each informative image is described accurately and in the page language (not declared). Samples: “linkedin logo”, “Tempo logo”, “an engage worker”, “Engaged workers”.","maxScore":6,"severity":"medium","remediation":{"title":"Review alt text meaning and language","priority":14,"fixInstruction":"Review each informative image in context. Describe its purpose concisely in the page language, remove filenames or generic filler, and keep empty alt text only on decorative images.","plainEnglishExplanation":"Alt attributes are present, but automated scanning cannot prove that each description matches the image or the page language.","whyItMattersBeforeLaunch":"Accurate, localized descriptions give screen-reader users the same useful context as sighted visitors."},"scoreImpact":0,"scoreReason":"Manual review: excluded from scoring until a person verifies the behavior."},{"id":"accessibility_form_labels","label":"Form labels","status":"not_applicable","category":"accessibility","evidence":"Detected labels or accessible names for 0 of 0 eligible user-facing form control(s).","maxScore":14,"severity":"high","scoreImpact":0,"scoreReason":"Not applicable: excluded from scoring for this page."},{"id":"accessibility_heading_order","label":"Heading order","status":"fail","category":"accessibility","evidence":"Visible heading levels found: 1, 2, 2, 2, 2, 2, 2, 4, 4, 4, 3, 3 (rendered page).","maxScore":11,"severity":"medium","remediation":{"title":"Fix heading order","priority":13,"fixInstruction":"Use headings in order: one H1, then H2 for major sections, then H3 for subsections.","plainEnglishExplanation":"Heading levels appear to jump or start without a clear hierarchy.","whyItMattersBeforeLaunch":"A clean heading outline helps visitors scan the page and helps assistive technology navigate it."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 11 points."},{"id":"accessibility_landmarks","label":"Landmark presence","status":"fail","category":"accessibility","evidence":"Detected 0 visible main landmark(s) and 0 visible landmark element(s) or roles. A page should expose one main landmark.","maxScore":10,"severity":"medium","remediation":{"title":"Add page landmarks","priority":18,"fixInstruction":"Use semantic elements such as header, nav, main, and footer around the appropriate page areas.","plainEnglishExplanation":"The page is missing common landmarks such as header, nav, main, or footer.","whyItMattersBeforeLaunch":"Landmarks make the page easier to navigate for assistive technology and keyboard users."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 10 points."},{"id":"accessibility_semantic_controls","label":"Semantic buttons and links","status":"pass","category":"accessibility","evidence":"Detected 22 interactive control(s), including 0 custom ARIA control(s), and 0 clickable element(s) without native or declared control semantics. Custom controls require keyboard-behavior review.","maxScore":10,"severity":"medium","scoreImpact":10,"scoreReason":"Passed: earned 10 of 10 points."},{"id":"accessibility_html_lang","label":"HTML language","status":"fail","category":"accessibility","evidence":"No html lang attribute was detected. The page text appears to be en, but detected language cannot replace an explicit declaration for assistive technology.","maxScore":9,"severity":"medium","remediation":{"title":"Set the page language","priority":19,"fixInstruction":"Add the correct lang attribute to the html element, such as lang=\"en\".","plainEnglishExplanation":"The html lang attribute is missing.","whyItMattersBeforeLaunch":"Screen readers use the language attribute to pronounce content correctly."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 9 points."},{"id":"accessibility_contrast","label":"Basic contrast","status":"fail","category":"accessibility","evidence":"7 of 32 rendered text color sample(s) across captured viewports missed WCAG contrast targets. Worst rendered ratio: 1. Mobile 390px viewport: 0 of 9 failed.","maxScore":8,"severity":"medium","remediation":{"title":"Improve detectable color contrast","priority":20,"fixInstruction":"Review key text, buttons, and links against a 4.5:1 contrast target for normal text.","plainEnglishExplanation":"The scanner found text/background color pairs that may be hard to read, or could not verify contrast.","whyItMattersBeforeLaunch":"Low contrast makes a launch page feel less polished and can exclude users with low vision."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 8 points."},{"id":"accessibility_axe_violations","label":"Rendered axe accessibility violations","status":"fail","category":"accessibility","evidence":"axe found 7 violation rule(s); 6 non-contrast rule(s) are scored here, including 3 serious or critical rule(s). Color contrast is scored once by the dedicated contrast check. 1 result(s) require review. Top rules: color-contrast (4), html-has-lang (1), link-name (1), scrollable-region-focusable (2), heading-order (1).","maxScore":18,"severity":"high","remediation":{"title":"Fix rendered axe accessibility violations","priority":5,"fixInstruction":"Fix the top axe rule IDs first, especially critical and serious violations around names, roles, labels, headings, contrast, landmarks, and keyboard-accessible controls.","plainEnglishExplanation":"The rendered page has accessibility rule violations detected by axe-core.","whyItMattersBeforeLaunch":"axe checks the actual browser-rendered page, so these issues can affect people using keyboards, screen readers, or other assistive technology."},"scoreImpact":0,"scoreReason":"Failed: earned 0 of 18 points."},{"id":"design_primary_cta","label":"Visible primary CTA","status":"fail","category":"design","evidence":"Rendered CTA evidence: 1 desktop above-fold action(s) across 1 unique purpose(s); 0 mobile above-fold action(s) across 0 unique purpose(s). 0 repeated occurrence(s) were deduplicated and earned no extra credit.","maxScore":14,"severity":"high","remediation":{"title":"Make the primary CTA obvious","priority":4,"fixInstruction":"Add one prominent CTA above the fold with action-oriented text such as Start, Join, Try, Book, or Get started.","plainEnglishExplanation":"The page does not have a detectable call to action.","whyItMattersBeforeLaunch":"Early visitors need a clear next step, such as trying the product, joining a waitlist, or booking a demo."},"scoreImpact":7,"scoreReason":"Failed: earned 7 of 14 points from partial coverage."},{"id":"design_hero_clarity","label":"Hero clarity signals","status":"pass","category":"design","evidence":"Detected 1 visible H1 heading(s), 94 H1 characters, 561 introductory supporting-copy characters after excluding bylines and short labels, and 3 actionable CTA(s). Rendered evidence was used where available. The H1 text is treated as a subject label, so an appropriate short place, product, or page name does not lose points. Detected role: home (high confidence).","maxScore":13,"severity":"high","scoreImpact":13,"scoreReason":"Passed: earned 13 of 13 points."},{"id":"design_text_density","label":"Text density","status":"pass","category":"design","evidence":"Detected about 633 visible word(s) in the rendered page. The contextual range is 120-1200 words for the detected home page role.","maxScore":10,"severity":"medium","scoreImpact":10,"scoreReason":"Passed: earned 10 of 10 points."},{"id":"design_trust_signals","label":"Credibility and proof","status":"pass","category":"design","evidence":"Detected 0 commercial proof signal(s) and 2 source or methodology signal(s) for this home page.","maxScore":10,"severity":"medium","scoreImpact":10,"scoreReason":"Passed: earned 10 of 10 points."},{"id":"design_responsive_viewport","label":"Responsive viewport basics","status":"pass","category":"design","evidence":"Viewport meta tag was detected.","maxScore":12,"severity":"high","scoreImpact":12,"scoreReason":"Passed: earned 12 of 12 points."},{"id":"design_readability","label":"Readability signals","status":"pass","category":"design","evidence":"Average prose sentence length is about 11 word(s), measured from 611 words across 56 sentences in 28 text block(s). Paragraph boundaries are preserved; navigation, card labels, bylines, and controls are excluded.","maxScore":9,"severity":"medium","scoreImpact":9,"scoreReason":"Passed: earned 9 of 9 points."},{"id":"design_spacing_consistency","label":"Rendered composition and spacing","status":"pass","category":"design","evidence":"Desktop 1366px: 1 unique above-fold action(s), 0 body sample(s) below 14px, 0 cramped line-height sample(s), and 0 overlong line sample(s). Mobile 390px: 0 unique above-fold action(s), 0 body sample(s) below 14px, 0 cramped line-height sample(s), and 0 overlong line sample(s). Repeated CTA labels are deduplicated and do not earn extra credit.","maxScore":7,"severity":"medium","scoreImpact":7,"scoreReason":"Passed: earned 7 of 7 points."},{"id":"design_visual_hierarchy","label":"Visual hierarchy","status":"fail","category":"design","evidence":"The rendered H1 is 78.5px/200 weight versus a 19.2px/100 median body style (4.09× size). Captured 11 supporting heading(s) and 3 action(s). The main heading has a clear rendered emphasis over body copy. 7 of 32 rendered text samples missed contrast targets, so hierarchy is not considered fully legible.","maxScore":9,"severity":"medium","remediation":{"title":"Strengthen visual hierarchy","priority":12,"fixInstruction":"Use the highlighted rendered element, measured font ratio, and contrast evidence to strengthen the main heading, improve legibility, or reduce competing emphasis. Preserve correct semantic headings and do not add decorative emphasis solely to satisfy the scan.","plainEnglishExplanation":"Rendered typography, geometry, and contrast show that the main heading is not distinct or legible enough, or that the hierarchy needs manual review.","whyItMattersBeforeLaunch":"Hierarchy tells visitors what to read first and what action to take next."},"scoreImpact":6,"scoreReason":"Failed: earned 6 of 9 points from partial coverage."},{"id":"design_rendered_performance","label":"Rendered speed signals","status":"fail","category":"design","evidence":"DOMContentLoaded: 1173ms. Load complete: 2886ms. First contentful paint: 4040ms. Largest contentful paint: not available. Total blocking time: 0ms. Cumulative layout shift: 0. Resources: 72. Scripts: 24. Images: 16. Third-party origins: 26. Transfer: 2728KB. Potential render-blocking resources: 11. Metrics outside the good range: First contentful paint 4040ms (good at or below 2200ms); Transfer size 2728KB (good at or below 2200KB); Script requests 24 scripts (good at or below 20 scripts); Third-party origins 26 origins (good at or below 8 origins).","maxScore":10,"severity":"medium","remediation":{"title":"Improve rendered speed signals","priority":14,"fixInstruction":"Reduce render-blocking scripts/styles, compress and size images, defer non-critical JavaScript, reduce third-party tags, and keep above-the-fold content quick to paint.","plainEnglishExplanation":"The browser-rendered page shows slow or heavy speed signals.","whyItMattersBeforeLaunch":"Slow pages lose impatient visitors and make every SEO, social, and paid-traffic visit work harder."},"scoreImpact":2,"scoreReason":"Failed: earned 2 of 10 points from partial coverage."},{"id":"design_runtime_health","label":"Runtime console health","status":"pass","category":"design","evidence":"No site-authored console errors or uncaught page errors were detected during render. Ignored 1 browser-generated resource or policy error(s).","maxScore":7,"severity":"low","scoreImpact":7,"scoreReason":"Passed: earned 7 of 7 points."},{"id":"design_rendered_layout","label":"Rendered layout ergonomics","status":"pass","category":"design","evidence":"Desktop horizontal overflow: 0px. Mobile horizontal overflow at 390px: 0px. WCAG 2.2 AA target-size failures: 0. Targets smaller than 24×24px pass only when the required spacing or another WCAG exception applies.","maxScore":9,"severity":"medium","scoreImpact":9,"scoreReason":"Passed: earned 9 of 9 points."}],"opportunities":[{"id":"important_internal_links","title":"Expose important supporting pages in navigation or footer","impact":"medium","category":"seo_aeo","evidence":"No pricing, docs, contact, security, privacy, terms, or about links were detected in public internal links.","nextStep":"Link to the most useful public pages, especially pricing, docs, contact, security, privacy, terms, and about pages where applicable.","whyItMatters":"Internal links help visitors, crawlers, and AI answer systems discover supporting facts instead of relying on one landing page."},{"id":"llm_readable_summary","title":"Add an optional LLM-readable site summary","impact":"low","category":"seo_aeo","evidence":"HTTP 404 returned for llms_txt.","nextStep":"Publish a short llms.txt with product facts, audience, key public links, docs, pricing, support, and usage boundaries.","whyItMatters":"This is not required for Google AI features, but a concise public markdown summary can help AI agents and internal tools understand key pages."},{"id":"preview_controls","title":"Review snippet and preview controls","impact":"low","category":"seo_aeo","evidence":"Open Graph image was detected. Preview controls detected: 0.","nextStep":"Only add robots preview controls when you intentionally want to limit snippets or image/video previews; otherwise leave previews open.","whyItMatters":"Preview controls can clarify how much text, image, and video content search systems may show from the page."},{"id":"rendered_performance_opportunity","title":"Speed up the rendered first impression","impact":"medium","category":"design","evidence":"DOMContentLoaded: 1173ms. First contentful paint: 4040ms. Scripts: 24. Third-party origins: 26. 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Worst ratio: 1.","nextStep":"Audit foreground/background token pairs for body text, muted text, links, buttons, inputs, and badges, then raise weak pairs to WCAG AA contrast targets.","whyItMatters":"Computed contrast catches the actual colors visitors see after CSS, themes, and overlays are applied."}],"renderedAudit":{"axe":{"minorCount":0,"seriousCount":4,"criticalCount":0,"moderateCount":3,"topViolations":[{"id":"color-contrast","help":"Elements must meet minimum color contrast ratio thresholds","impact":"serious","nodeCount":4,"affectedElements":[{"html":"<strong class=\"purple\">We’re nimble AND dependable.</strong>","contrast":{"ratio":2.74,"background":"#121212","foreground":"#6e1fed","requiredRatio":3},"selector":".why-headline.red > .purple","failureSummary":"Fix any of the following: Element has insufficient color contrast of 2.74 (foreground color: #6e1fed, background color: #121212, font size: 24.0pt (32px), font weight: bold). Expected contrast ratio of 3:1"},{"html":"<a href=\"#\" class=\"btn btn-primary btn-delight w-button\">Reach Out Now</a>","contrast":{"ratio":2.42,"background":"#555555","foreground":"#161616","requiredRatio":4.5},"selector":".btn-delight","failureSummary":"Fix any of the following: Element has insufficient color contrast of 2.42 (foreground color: #161616, background color: #555555, font size: 15.0pt (20px), font weight: normal). Expected contrast ratio of 4.5:1"},{"html":"<div class=\"footer-copy\">©2026 Clockwork</div>","contrast":{"ratio":2.7,"background":"#161616","foreground":"#5c5c5c","requiredRatio":4.5},"selector":".column > .footer-copy","failureSummary":"Fix any of the following: Element has insufficient color contrast of 2.7 (foreground color: #5c5c5c, background color: #161616, font size: 10.5pt (14px), font weight: normal). 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